Building Better Brands... Online
Being a small business owner isn’t easy, especially when you have multiple roles to play – owner, accountant or bookkeeper, marketing, tech support, customer service. Yes, the list goes on. Using a few cool tools wisely can however, ease the pressure on you and help you strike that elusive work-life balance, everyone seems to be
As a small business owner it is difficult to be on social networks all the time. However, I also find so many interesting articles or happenings while browsing the web which I want to share with my friends and followers across social networks. Yeah, difficult situation ,right? I have, in the past, used tools like
When we were working on the Business Blogging Checklist for the Social Media Starter toolkit, we brainstormed on what we think a great business blog is and of course, what it isn’t. This post talks about what a business blog shouldn’t be, do or have. Yes, if you own a smallbiz blog or are part
As a small business owner, being on Twitter is pretty much a given, especially if your target audience hangs out there. But how do you ensure that you don’t just faff around and while away your time but make your Twitter presence actually bring you sales and leads? Here are some fun ways to spice
Does your small business have a Twitter account that doesn’t seem to be engaging followers or generating leads for you? Chances are you haven’t created a Twitter presence that is “en-teractive”. Yes, I totally made up that word to describe a brand that is both engaging and interactive on Twitter, and ‘enters’ the online
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